SOCIAL MANAGEMENT: THEORETICAL ASPECT

Анотація

The article examines the theoretical foundations of social management, which is an important
component of managing social processes and systems in modern society. The history of the
development of social management as an educational discipline and practical activity is considered,
in particular, the contribution of foreign and Ukrainian scientists. Particular attention is paid to the
relationship between objects and subjects of social management, which determines the effectiveness
of management decisions and their impact on social systems.
The article also reveals the peculiarities of managing social systems at different levels – from local to
national, and emphasizes the importance of using an interdisciplinary approach in social
management. The main tasks of social management are considered, including the planning and
organization of social programs, monitoring and evaluation of their effectiveness, management of
social services and institutions, development of social entrepreneurship and involvement of the
public.
The article emphasizes that social management is aimed at improving the quality of life of the
population, ensuring social stability and developing social justice through effective management of
social processes. Prospects for further research in the field of social management are also outlined, in
particular, regarding the personnel potential of organizations in the social sphere and its role in the
development of the community